Howard Stern on Sirius - Stock going up!!!

So Howard is going to be on Sirius radio!! I don't listen to him but DH does....the Sirius stock is already up and that is good news for us!!!

YIPPY!!!!!

From Sirius' website - wow! Big news.

HOWARD STERN AND SIRIUS ANNOUNCE THE MOST IMPORTANT DEAL IN RADIO HISTORY


Radio Innovator Signs Five Year Agreement to Broadcast on SIRIUS Beginning in 2006


Landmark Deal for SIRIUS and Satellite Radio Industry, With Significant Potential to Accelerate Growth for SIRIUS

NEW YORK – October, 6, 2004 – 'King of All Media' Howard Stern and SIRIUS (NASDAQ: SIRI) announced today an epic agreement whereby Stern will move to SIRIUS beginning January 1, 2006. SIRIUS is the premium satellite radio provider known for delivering the very best in commercial-free music and sports programming to cars and homes across the country.

The world-renowned Stern is credited with revolutionizing the talk radio format. He is the No. 1 national radio host among males 18-49 years of age and ranks No. 1 in many of the 46 major markets where his show is broadcast, including New York and Los Angeles.

'It has been my dream to have the top-rated show in radio since I was five years old,' said Stern. 'SIRIUS - the future of radio – will take this dream to a whole new level as I bring my fans my show my way. It will be the best radio they will ever hear.'

Known for his extremely loyal fan base and for his unequalled ability to migrate fans to other media, Stern has embarked on numerous highly successful ventures over the years while maintaining dominant ratings in his demographic. Stern has written two best-selling books - Private Parts, which was Simon & Schuster's fastest selling book ever, and Miss America, the fastest selling book in publishing history. He later starred in the highly successful motion picture adaptation of Private Parts, orchestrated the fastest-selling soundtrack in motion picture history and starred in the most watched entertainment pay-per-view special of all time. 'The Howard Stern Show' is the E! television network's most successful show.

'Signing Howard Stern is, without a doubt, the most exciting and transformational event in the history of radio,' said Joseph P. Clayton, CEO of SIRIUS. 'He is an entertainment force of unprecedented recognition and popularity in the broadcast world, who is capable of changing the face of satellite radio and generating huge numbers of subscribers for SIRIUS.'

'Howard is an incredible creative and comedic icon, and we are thrilled that he chose SIRIUS to broadcast what everyone believes will be the most exciting part of his career,' said Scott Greenstein, SIRIUS President of Entertainment and Sports. 'There is absolutely no one like Howard Stern, and I'm excited that, for the first time, his show will be heard across the entire country as it was always meant to be heard.'

Greenstein negotiated the five-year, multi-million dollar agreement with Don Buchwald, who represents Stern.

Buchwald said: 'An important new industry is being developed and Howard wants to be its leader. He is truly excited to be working with SIRIUS, which will not only provide a new and innovative platform for his broadcast talents, but will draw on his skills as a businessman. SIRIUS has offered Howard and his fans a great opportunity to be a part of something truly remarkable, and we look forward to a spectacular future.'

Through SIRIUS' nationwide broadcast system, Stern will be heard in every market across the country. Moreover, Stern's tremendous popularity among males 18 - 49 matches perfectly with SIRIUS' target demographic.

SIRIUS estimates that Stern only would need to generate approximately 1 million subscribers in order to cover the costs of the deal. Total production and operating costs for the Stern show, including compensation of the show cast and staff, overhead, construction costs for a dedicated studio, and a budget for the development of additional programming and marketing concepts, is estimated to be approximately $100 million per year.

'When you look at his enormous existing fan base, all we need is for Howard to bring in a small fraction of his weekly audience for this agreement to pay for itself,' said Clayton. 'Anyone who knows Howard, and who understands how loyal his fan base is, will not have a hard time seeing the incredible potential for growth that he will represent for SIRIUS. We are absolutely delighted that he will be joining our company, and we look forward to expanding the scope and diversity of SIRIUS programming with him.'

Additional information regarding the agreement is available in a Current Report on Form 8-K filed by SIRIUS with the Securities and Exchange Commission.

SIRIUS will host a conference call today at 9:15 am ET to brief analysts on the agreement. The audio portion of the call will be webcast at www.sirius.com.

i knew he was going to one of the satellite radio companies - wonder what xm is thinking since they advertise on his site...
that's so great!

I called DH at 10 to nine when he made the announcement & told him to call his uncle (who is a stock broker) to ask him if we should buy. I am still waiting for him to call back to see what he did

bought 200 shares this morning, wish me luck!

(boy I heard he really ripped Clear Channel a new one this AM )

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Posted by Kate

(boy I heard he really ripped Clear Channel a new one this AM )

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He always does

Ok, so not only did DH buy stock (yay) but he also bought the Sirius receivers for both cars & the adapter for the house

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Posted by Bride626

That's awesome. I bought 10,000 shares of this company a few years ago for about 0.60 per share!!! It then tanked and went lower and I haven't really looked at it in awhile. I'm clueless about finance but my DH recommended it back then!! I'm glad he did!!

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XM has Opie and Anthony who are kickarse!

Problem is XM charges an extra $2 buks per radio to subscribe to their station. Very gay IMO.

Maybe this announcement will lead XM to put Opie on for free. Highly doubt it though because XM is still $3 buks cheaper a month than Sirius anyways... which makes up for the difference.

Still a huge win for Sirius... AND for Satellite Radio in general. I am sure XM's stock will react positively as well because both of these companies usually share the same stock trends.

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Posted by DjPiLL

XM has Opie and Anthony who are kickarse!

Problem is XM charges an extra $2 buks per radio to subscribe to their station. Very gay IMO.

Maybe this announcement will lead XM to put Opie on for free. Highly doubt it though because XM is still $3 buks cheaper a month than Sirius anyways... which makes up for the difference.

Still a huge win for Sirius... AND for Satellite Radio in general. I am sure XM's stock will react positively as well because both of these companies usually share the same stock trends.

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I just saw a report on CNBC that Stern will also be a premium channel (extra $) on Sirius. I don't think that will stop most of his 12 million listeners, but you never know...

They said of they can get 1 million new subscribers it will pay for the costs to air his show. I think they can do that.

DH called me this morning as soon as he heard HS announce it on his show. He was so excited - he said 'Today is a very good day!' when he told me about it :) He loves HS, but gets so annoyed bc of all the crap censorship that's going on now. Good for Howard though!! I think he's pretty funny most of the time, so it's going to be interesting to see what he'll do without the restrictions of the FCC!! His contract is up in 15 months, and that's when the move to Sirius happens - so DH has already decided that's when we'll buy all the Sirius stuff Speaking of buying - I can't imagine this stock doing anything but increasing by the day now with this news! FIL is an accountant, so I'm going to ask him tonight if we should start investing - why not cash in on this good news? :)

Howard would probably never sign on with XM - they're owned by Clear Channel. And while Opie and Anthony are very popular, they are nowhere near the level Howard is at.

As for the price difference, it's easy to side with Sirius and its higher price because they're commercial free.

(Can you tell I have friends who are personalities at Sirius? Sorry to tow their company line)

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Posted by PrincessRose

Howard would probably never sign on with XM - they're owned by Clear Channel. And while Opie and Anthony are very popular, they are nowhere near the level Howard is at.

As for the price difference, it's easy to side with Sirius and its higher price because they're commercial free.

(Can you tell I have friends who are personalities at Sirius? Sorry to tow their company line)

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PrincessRose - XM is not owned by Clear Channel in anyway. They have a very small investment in the company but they do not own it.

Howard would more likely not sign on XM becuase of Opie & Anthony ...

I love howard.
Opie and Anthony not really. Sorry guys Just my opinion.

My DH wants to take 1000.00 out of the wedding money and buy some stocks. I don't know.

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Posted by PrincessRose

As for the price difference, it's easy to side with Sirius and its higher price because they're commercial free.

(Can you tell I have friends who are personalities at Sirius? Sorry to tow their company line)

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LOL funny you mentioned that cause XM is commercial free as well now. Maybe your buddies at Sirius failed to mention that little tidbit.

Plus I just saw that Howard doesn't come on till Jan 2006. Blah. Thats over a year away.

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Posted by Chloegirl

So Howard is going to be on Sirius radio!! I don't listen to him but DH does....the Sirius stock is already up and that is good news for us!!!

YIPPY!!!!!

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Does this mean he's leaving Krock?

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Posted by Maribelle7777



Does this mean he's leaving Krock?

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As of January 2006