1. Tell us about James Cress Florist and the inspiration behind the company:

James Cress started off as a small flower shop in NYC in 1903 and with the hard work and drive of many people expanded into the premier event production firm of today. Our success is due to the quality of workmanship, our approach with how we treat each of our clients, and our honesty in delivering what we promise. We all come from diverse backgrounds with a vast amount of experience in our own specialties, but each member of our team is united in their drive in delivering a strong sense of results to our clients, and a passion for what we do. We all strive to create value, and an aesthetic sense of beauty and artistry within our designs that continue to astound our customers and help us continue the legacy and dream that was the foundation for what we have become today.

2. Do you have a company motto/philosophy and if so what is it?

Conveying your feeling in flowers...we stand behind making the overall design a representation of our clients, both in their personality and taste within the artistic medium that we use.

3. If you met a bride or groom to be and had literally one minute to tell them why they should use your company what would you say?

We strive in making each client feel appreciated, special, and are not some cookie cutter, fly by night operation. We may be large, but we think and function as a boutique style floral design studio that works with in great depth to conceptualize ideas that deliver outstanding results that represent all our couples as individuals.

4. What sets you apart from other Florists?

Our longstanding reputation for our detailed and customized approach that we take with each client. We have been in the business for over 110 years, so that is a strong knowledge base to work off of. We never treat a wedding or event the same. Each one is special, and given the time and effort needed to plan and create a magical affair that will be remembered, and is a true testament to the couple's vision. Modern, traditional, hand tied, structured, we strive to be on trend and ahead, with what we have to offer in both the selection of flowers we have, what flowers we can source internationally with a powerful buying power and designated buying team. We also have a large assortment of props we own in producing these life-changing moments within all price points. It helps that we have the input of multi-generational experience to draw from, in producing small, intimate events to large scale, gala type, lavish events and love every minute of it! There is an entire team of people that works behind every event to ensure it looks spectacular.

5. How do you help a couple achieve their dream wedding?

During the initial consultation, we listen and discuss the ideas the couples have, and look at their visual inspiration portfolio's, and together create a personal stylized look by compiling all the information in order to turn their vision into reality. We follow-through on what we promise, and are always available to ensure our clients feel comfortable with each step and decision they need to make in planning their event.